To mark ten years of Save the Children’s Christmas Jumper Day, a host of the charity’s celebrity supporters teamed up with their children to create a portrait photo series to encourage the nation to get involved and take part in the national fundraiser on Friday (10th December).
Stars including Myleene Klass, Ore Oduba, Sophie ‘Mrs Hinch’ Hinchliffe and Fearne Cotton, all posed in their bespoke festive knits upcycled by their children ahead of the big day. The ‘Christmas Jumper Day kids photoshoot’ saw each of the star’s talented children aged two to 17 style, direct and shoot portraits of their well-known parents to help raise money for Save the Children.
The photo series celebrates what the charity hopes to be the most sustainable Christmas Jumper Day yet. Each of the celebrities upcycled a winter woolly using a range of crafting materials, including the charity’s new festive crafting kits which include self-adhesive felt shapes. The crafting kits (which are available to buy online and from Save the Children’s charity shops for £3) are designed to encourage the nation to get creative by sprucing up their pre-loved knits, instead of buying new.
Francesca Savage, Head of Christmas at Save the Children, says: “We’re really grateful to our celebrity supporters and their unbelievably creative kids for getting in the spirit of upcycling, styling and taking pictures of their famous parents to commemorate the 10th anniversary of Christmas Jumper Day. The level of Christmas creativity sleighed us and we hope that the nation will feel inspired to get involved and create their own one-of-a-kind festive knit. Whether you upcycle, borrow or buy second-hand, by donating £2 to Save the Children you’ll help support Save the Children’s work in the UK and across the world.”
To take part, all people have to do is donate £2 (or £1 for kids) to Save the Children and throw on a silly sweater – whether it’s borrowed, vintage or been spruced up with a trail of tinsel! The money raised goes toward helping disadvantaged children get the food, healthcare and education they need to see the wonder in the world and to believe in a future where anything is possible.
Since launching in 2012 over 20 million people have signed up to take part, raising over an incredible £27 million to help save children’s lives all over the world including here in the UK. People are encouraged to fundraise in whatever way works best– whether at home, at school, or on top of Mount Everest, there’s no excuse not to get involved!