The Collective is shaking up the kids’ yoghurt aisle this autumn with two new launches – pudding-inspired Pudstars and nutritionally boosted Suckies+ pouches.
Designed to combine flavours children will love with ingredients parents can equally feel good about, the new ranges offer fresh options for lunchboxes, after-school snacks, quick breakfasts and easy family desserts.
The new Pudstars dessert yoghurts put a playful spin on traditional children’s yoghurt, taking inspiration from some familiar family pudding favourites. Made with live whole milk yoghurt and real fruit, with nothing artificial added, they are also a natural source of protein and calcium.
There are two four-packs to choose from. The first pairs Strawberries & Cream with Banana & Custard, while the second combines Apple Crumble with Vanilla Custard, with two pots of each flavour included in every pack.
Aimed at children aged four to eight, there’s an extra element of fun once the yoghurt has disappeared too. Inside the colourful packaging families will find Pudding News, featuring puzzles, jokes, colouring and activities designed to keep younger children entertained.
The Collective is also expanding its popular Suckies yoghurt pouches with two new Suckies+ varieties, bringing together fruity flavours and added nutritional benefits.
The new Berries & Cherries Immunity Supporting Suckies+ blends live yoghurt and berries with added vitamin C, while Blueberry & Oats Tummy Goodness Suckies+ combines creamy live yoghurt with blueberries, British oats and wholegrains. The latter is high in fibre, offering another convenient option for busy breakfasts, lunchboxes or snacks on the go.
The new Suckies+ 90g pouches will arrive in Sainsbury’s from 16 September, followed by Tesco from 5 October.
